Montrose Resident Wins Contest for National, Montrose Cycling Posters


Montrose Resident Wins Contest for National, Montrose Cycling Posters
– USA Pro Cycling Challenge awards cycling enthusiast from western Colorado town  —

Montrose, Colo. – Montrose resident Leanna Johnson has created the winning designs for both the national 2012 USA Pro Cycing Challenge poster contest, and the contest to design a poster for the Montrose stage of this summer’s cycling race.


A USA Pro Cycling Challenge judging panel selected Johnson’s design from the top 10 voter choices as determined in a public online vote on facebook. Her design now will serve as the official commemorative poster for the second annual race, which will lead 135 of the world’s best cyclists on a race through the Colorado Rockies Aug. 20-26. A separate, local, Montrose judging panel selected her design for the city’s poster. The City of Montrose will host the Stage 2 Start of the race on Aug. 21.

For her winning national design, Johnson will receive $500, four passes to the VIP hospitality tent in Denver and national and online recognition and exposure for her artwork. The commemorative poster will be available to race fans both online and onsite during the race. The USA Pro Cycling Challenge will donate a portion of the proceeds from each sale to America’s Road Home.


For winning the contest for the design of the poster for the Montrose stage, she will receive $500 cash and four passes to the VIP hospitality tent for the event in Montrose.


Johnson, a long-time cycling enthusiast, said that she tapped into her lifelong passion for the sport and the rich cycling history found throughout the town of Montrose in creating her designs. “Cycling has always played a big role in my life,” she stated. “In my posters, I wanted to portray the huge feat the racers face while competing throughout the Rocky Mountains.”


The USA Pro Cycling Challenge agreed with Johnson’s vision in selecting her design for the national poster. “The incredible poster design Leanna Johnson created captures the intensity of the riders competing in the USA Pro Cycling Challenge in a very artistic and patriotic fashion,” said Stacie Lange, executive vice president of the organization.


“To see a local resident of Montrose win both the national contest and contest for the Montrose stage is an incredible accolade and honor,” added Kathy Ellis, mayor of the City of Montrose and a member of the Montrose poster design judging panel. “I speak for the entire Montrose area in congratulating Leanna.”


The USA Pro Cycling Challenge’s nationwide contest invited artists to create unique posters for each of the event’s 12 host cities, as well as a national event poster. The organization received poster designs from artists in 23 different states, and more than 4,000 individuals cast votes for their favorite designs. Johnson’s winning national poster design and Montrose-stage design, as well as the winning poster designs for the other cities hosting stages during the race, are on display at the USA Pro Cycling Challenge Facebook page.


About Montrose (
Montrose is a uniquely authentic town that has carved out a place for itself in the landscape and culture of Colorado. The town is the gateway to the Black Canyon of the Gunnison National Park, where National Geographic recently named the North Vista Trail a “Top 10 Canyon Hike in the U.S. Parks.” Outdoor Life also has included Montrose on its annual list of the 200 best towns in America for outdoorsmen. With 73 percent of the land surrounding Montrose public land, the area is a magnet for hunting, fishing, camping, hiking, road biking, mountain biking, snowshoeing, cross-country skiing and snowmobiling enthusiasts.


About the USA Pro Challenge (
For seven consecutive days, the world’s top athletes race through the majestic Colorado Rockies, reaching higher altitudes than they’ve ever had to endure as they ascend over three mountain passes, each exceeding 12,000 feet in elevation. After attracting more than 1 million spectators in 2011, making it one of the largest cycling events in U.S. history, the USA Pro Challenge is back for 2012.  Featuring a challenging, 683-mile course with over 42,000 feet of vertical climbing, the second annual race will spotlight the best of the best in professional cycling and some of America’s most beautiful scenery.


Referred to as “America’s Race,” the USA Pro Challenge will take place August 20-26, 2012, a week proclaimed by Governor John Hickenlooper as “Colorado Cycling Holiday,” and travel through 12 host cities from Durango to Denver. More information can be found online at and on Twitter at @USAProChallenge.



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